About this episode
Living longer and healthier means embracing a third chapter in life as “fabulously” as possible, says Tricia Cusden, a former management training consultant who has built a successful new business, in her late 60s. When she and her daughters sat down for dinner in Los Angeles last week, they had to pinch themselves, after realizing they were living Tricia’s dream. Five years ago, instead of retiring, she launched Look Fabulous Forever, a makeup brand designed for women aged over-55. It has grown into a multi-million pound family business, with millions of YouTube views for makeup tutorials. Promoting Tricia’s product range in Hollywood is a surreal highpoint in the London businesswoman’s inspiring journey. She is also the author of Living the Life More Fabulous, a guide to “feeling great whatever your age.” In this LLAMA podcast interview Tricia explains her belief that we should “go into a period of renaissance rather than retirement,” and feel younger as we explore new adventures, later in life.
Connect with Tricia’s company: Look Fabulous Forever | Facebook | Twitter | Instagram.
Tricia’s book: Living the Life More Fabulous: Beauty, Style and Empowerment for Older Women
In the episode we cover:
03:39 When Tricia reached retirement age she says she was no mood to wind down.
05:33 As a lifelong “makeup junkie” Tricia decided to follow her passion and form a new business – in part, because she was “really cross with the beauty industry and the way it treats older women.”
11:20 Without doing any market research Tricia says she followed her hunch that other women felt as frustrated and offended by the the beauty industry that she she did.
20:59 After five short years in business, Look Fabulous Forever products were selected for inclusion in the so-called goodie bags given to nominees at the Academy Awards in Hollywood.
22.54 Tricia says she feels “overwhelmed” by what’s happened in the past years.
27.53 Check out Tricia’s book: Living the Life More Fabulous: Beauty, Style and Empowerment for Older Women
DISCOUNTS & AFFILIATION DISCLOSURES
This podcast is supported by affiliate arrangements with a select number of companies. We have arranged discounts on certain products and receive a small commission on sales. The income helps to cover production costs and ensures that our interviews, sharing information about human longevity, remain free for all to listen. See our SHOP for more details.
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The Live Long podcast, a HealthSpan Media LLC production, shares ideas but does not offer medical advice. If you have health concerns of any kind, or you are considering adopting a new diet or exercise regime, you should consult your doctor.
