About this episode
Respect for the elderly knows no bounds, as Jo Schneier, CEO at Cognotion, eloquently explains: “It’s so easy to look at people and prejudge them and to think, ‘I just see an old person.’ I don’t see the child, as she was growing up, or the teenager or the woman who got married or the man who got the job promotion or traveled overseas.” In front of us are people whose lives have been beautifully lived, says Jo, whose work focusses on developing digital education programs to train caregivers for aging populations. Based in New York, Cognotion offers interactive learning platforms for a range of jobs, including nurses and home health aides. In this interview, recorded at the recent TEDMED conference in La Quinta, California, Jo explains the philosophy behind a learning technique that combines cognition and emotion; how the company searches out society’s “untapped potential” to work with a “demanding” population; and why he lifts weights, in mid-life, to nurture his own longevity.
In the episode we cover:
Jo Schneier (@JoSchneier) is the CEO at Cognotion a ‘learning company’ with a vision to “change the face of healthcare, improve outcomes for patients and empower the dedicated workers that serve this challenging industry.”
Jo spoke to LLAMA host Peter Bowes at the 2017 TEDMED conference in La Quinta, California. His TEDMED talk, as a ‘Hive innovator’ will be published on the TEDMED site in the next few months.
3:50 Cognotion training focusses on workers who are looking for “meaning” in their jobs.
8:27 Cognotion has shifted the recruitment model to put the funding onus on health care organizations, that have a massive talent shortage.
22.01 Jo is driven by a desire to see equality and respect for all people and for older people, especially, not to be dismissed for “how they look.”
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The Live Long podcast, a HealthSpan Media LLC production, shares ideas but does not offer medical advice. If you have health concerns of any kind, or you are considering adopting a new diet or exercise regime, you should consult your doctor.
